The champion tile brand’s “Green Smart Concept Pavilion” makes a stunning debut at the Tianjin National Exhibition Center.
The inaugural event at the National Convention and Exhibition Center (Tianjin)—the China Building Science Conference & Green Smart Building Expo (hereinafter referred to as the “Expo”)—was grandly held from June 24 to 27, 2021. Champion Tiles, as an active promoter and practitioner of green and healthy building materials, was invited to participate in the Expo.

At the expo, the champion made a stunning debut with its high-quality, visually appealing products, strong brand capabilities, and a green, health-oriented brand philosophy. Firmly committed to implementing the nation’s new development理念 for the construction industry, the champion is solidifying the industry’s “foundation” and “cornerstone,” thereby contributing to the promotion of high-quality industry development.
The exhibition is organized by the China Construction Industry Association, the China Academy of Building Research Co., Ltd., and the National Convention and Exhibition Center (Tianjin) Co., Ltd. With the theme “Green Buildings, Co-creating a Better Life,” it puts into practice General Secretary Xi Jinping’s important statement that “China’s construction is transforming China’s landscape.” Guided by the concept of “New Infrastructure,” the exhibition focuses on cutting-edge fields, including building industrialization, full-process engineering consulting, BIM and CIM technologies, renovation of existing buildings, green building materials, green and ecological cities, sponge cities, and smart cities—thus jointly creating a national platform for the construction industry to implement the new development philosophy.
The opening ceremony was held at 9:00 a.m. Li Danfeng, General Manager of the Champion Tile brand, and Tang Zhineng, General Manager of Production and Manufacturing, were invited to attend the event. Together with senior leaders from the Ministry of Commerce, the Ministry of Housing and Urban-Rural Development, the Tianjin Municipal Party Committee and Municipal Government, as well as numerous academicians, masters, and industry leaders, they jointly celebrated this grand occasion and outlined a new blueprint for green and high-quality development in the construction industry.

▲ Li Danfeng (right), General Manager of Champion Tile Brand, and Tang Zhineng (left), General Manager of Champion Tile Manufacturing, pose for a photo in front of the Champion Pavilion.
General Manager Li stated that, riding the wave of the new era, Champion Tiles will integrate national guiding principles into its corporate development, anchor itself in new development paths, and forge a new development paradigm. Through concrete actions across multiple dimensions—including products, quality, services, and marketing—Champion Tiles will actively promote high-quality development within the industry.
On the day of the event, the Champion Green Smart Concept Pavilion drew considerable attention. The pavilion’s design draws on the latest achievements in modern architectural visual arts, innovatively incorporating arched structures and asymmetrical elements such as curved shapes, creating a powerful visual impact and enhancing users’ immersive experience.

▲ Champion Green Smart Concept Pavilion
The 80° Aurora White series, 1200×2400mm stone slabs, permeable bricks, and anti-slip tiles—each featuring an R11-level anti-slip performance demonstrated on-site—unquestionably bring a brand-new, intelligent experience to construction projects.

▲ Product Showcase by Region
Visitors who came to the venue stopped frequently to take a close look at the products showcased by the champion. The on-site staff, with great enthusiasm and patience, patiently introduced and explained the exhibits to the visitors, earning customers’ attention and recognition through their expertise and competence.

▲ Customer Experience Champion Product

▲ Permeable Brick Demonstration
Champion Eco-Bricks Support Sponge City Development. Champion Tiles places great importance on green and environmentally friendly principles and actively utilizes waste materials such as slag to develop Champion Green Eco-Bricks, which facilitate efficient rainwater infiltration, alleviate urban flooding, and provide multi-layered protection for the ecological environment. The experimental demonstration vividly showcased the highly effective permeability of Champion Eco-Bricks, making them a standout product at the event and earning widespread acclaim.

▲ General Manager Li conducted brand strategy and cultural alignment training for Yin Jian, Chief of the Tianjin Branch, and Yang Lei, Chief of the Shandong Branch, at the Engineering Marketing Center.
Champion Tiles will continue to focus on technological innovation and transformation and upgrading, comprehensively integrating international design and R&D resources. We will place great emphasis on the coordinated development of products, R&D, sales, and supply chains, providing green, healthy, and low-carbon building solutions that offer strong support for creating a more harmonious and low-carbon home ecosystem.

Quality and innovation are the enduring core pursuits driving Champion’s development. Adhering to a production and business philosophy that puts quality first, Champion Tiles has equipped its entire production line with world-class machinery. In 2021, Champion optimized and upgraded its manufacturing facilities and equipment by fully introducing the Italian SACMI CONTINUA+ continuous slab-forming system, adopting Italian SYSTEM inkjet equipment, and leveraging Spanish TORRECID glazes. Additionally, the tile blanks are produced using the PCR2000 pressing machine, which delivers greater pressing force and higher density for large-format products compared to conventional presses. This array of internationally advanced equipment forms the foundation of Champion’s robust supply chain, ensuring ample product availability for construction project channels.

In 2021, Champion Tiles continued to elevate its strategic positioning and step up its efforts. Over nearly 50 years of development, the company has consistently selected top-quality, internationally-inspired Italian designs, integrated global superior resources, and stayed closely attuned to emerging trends. With a high-end brand image, it has established a strong presence in the mainstream market and, through continuous enhancement of its brand identity, creates an exceptional lifestyle experience filled with artistic elegance.
In the context of new era development, we need modern enterprises that are even more courageous in embracing green innovation. Champion Tiles will remain committed to a sustainable development philosophy centered on technology-driven manufacturing and green production. With our strength and quality, we will align with the industry’s green development direction and help China’s construction sector embark on a new journey toward “Made in China,” “Smart Manufacturing in China,” and “Innovation by China!”

China Building Science Conference & Green Smart Building Expo
— Champion Green Smart Concept Pavilion —
Relevant Information
Service Hotline
sales@seagullgroup.cn